Les Concerts du mercredi 19-20

by WePlayDesign

“Wednesday Concerts” offers classical music concerts

Our intentions is to visually transcribe the emotions felt during a concert and to question what represents the interpretation of a musical work.

We have developed a generative system which has made it possible to produce several thousand compositions from the same graphic material.

In order to be surprised by the result, a place to the interpretation of the directives was intentionally assigned to the machine

The compositions that best represent the emotions produced by the music have been selected to develop the visual identity


Gold in Promotional Materials 2021

Bronze in Typography 2021

Created by:

Lead Designer

Sophie Rubin + Cedric Rossel

Design Company


Project Website

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Les Concerts du mercredi

Design Team

Cedric Rossel, Sophie Rubin

Video (direct link)

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Individual Credits

Art director, Type designer: Cedric Rossel
Art director: Sophie Rubin