Brizo FoodMetrics came to us to help refine their brand and create a brand new experience on their website. We started by expanding upon their branding. Revising their 2-color palette to incorporate a vibrant orange and other blue tones allowed for more play in their identity. We then revamped their messaging to define the clear benefits of their platform and services and crafted that in a memorable way to align with their ideal clients. Creating whimsical language and imagery themes, we have allowed them to stand out in their industry.