Roo Tattoo

by baries design GmbH

Roo-Tattoo redwine design and branding.
Its a cool australian red wine for young men to explore a new target group for the customer. Its a red wine for tough young men who like tattoos, rock music and an independent lifestyle. In this context the label design and black structured paper generates a new look and feel of a mainly masculine red wine.


Silver in Packaging Design 2022

Created by:

Lead Designer

Joana-Maria Bauchwitz

Design Company

baries design GmbH

Profile Website

click here

Project Website

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Pieroth Wein AG

Design Team

Andreas Müller-Eissing, Nader Wintz, Andreea Armbruster, Malika Specht