Robitussin Naturals marked a pivotal expansion of the Robitussin brand into the naturals space, solidifying “cough authority” ownership and appealing to a new ’natural-leaning’ consumer. Utilizing transparent structures with labels that clearly indicated a departure from the base brand, we incorporated visuals that aligned with the natural/homeopathic category. All illustrations were completed in-house
Silver in Character Design 2022
Bronze in Packaging Design 2022
Making QR codes fun
Thackway McCord
Silver
Kraft Mac & Cheese - Help Yourself...
Johannes Leonardo
Gold
Gummy Monster-The taste of the world
New York Institute of Technology
Bronze
Animated Tarot Card Design
Raffles Design Institute Singapore
Gold