by Rui Ma

Emotions is a series of posters that represent four different types of basic emotions – Joy, Anger, Sadness, and Fear. The posters also show the connection between emotions and facial expressions in visual form. I designed this series of posters with abstract illustrations, vibrant colors, and dynamic typography. Each poster application was designed in its unique form depending on the dimension. At the same time, all the poster designs work as a system.

Inspiration: I was reading a few psychology books recently and a question came to my mind – What would emotions look like in the visual world? So I did the research and created the posters with graphics and illustrations in English and Chinese.


Gold in Digital Art 2022, Freelancer

Gold in Poster and Brochure Design 2022, Freelancer

Created by:


Rui Ma

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English font: Raoul Audouin & Velvetyne Type, FR